Business Resources

To obtain greater benefits, it takes the right distribution strategy to deliver the goods or services wares into the hands of consumers. The following is a distribution method that can be selected by a business to maximize profit.

1. Intensive Distribution Strategy
Intensive distribution is a distribution strategy that places product wares at many retailers or retailers and distributors in various places. This technique is suitable for products or goods of daily necessity that has demand and high levels of consumption. Examples of such basic foods, cigarettes, toothbrushes, toothpaste, soap, detergent, and so forth.

2. Selective Distribution Strategy
Selective distribution is a distribution method of distributing products or services in a particular market area by selecting only a few distributors or retailers in a region. Among the distributors or retailers will have a competition to win customers in a way, technique and strategy respectively.

3. Exclusive Distribution Strategy
Distribution is to give exclusive distribution rights of a product in one of two distributors or retailers only on a local area. Goods or services offered by exclusive distribution types are goods with high quality and price with a limited number of consumers. Examples of exclusive distribution are like a car showroom, factory outlet, restaurant franchise, mini markets, supermarkets, hypermarkets, and others.