Jan 16 2012

Secondhand (Used) Handphone Trade Business

Posted by admin in Business Promotion

Who does not have handphone (HP) now? Surely almost everyone has and needs with the HP name. In the past approximately 90 years until the early 2000s HP is still classified as luxury items because the price is expensive and only a few people who have. Let’s see now, everyone hold HP and some even have two or even more. Prices are getting cheaper and of course the war between the operators that reduce or provide an interesting variety of bonuses that make HP is increasingly in demand. Features of the HP itself is also quite dominant any more after these days a lot of Chinese products into Indonesia that offers cheap rates but nice features …

Dependence someone will HP increased, because it is very helpful in communicating and saving valuable time and can make the world “smaller”. Human mobility increases, jobs become increasingly crowded, so communication is very important in terms of daily activities.

Here’s what you should use as a good business opportunity. Not everyone needs a new Hp, many are also people who prefer the second item whose price is clearly more skewed. Even most people now have more than one mobile phone. Consumers of secondhand HP comes from the lower middle, because they are more like the product at a cheap price. This is where the target you have to hit lies.

Nov 20 2011

Benefits of Gifts as a Form of Promotion

Posted by admin in Business Promotion

Promotion is a marketing activity that is commonly practiced by marketer. However, the form of the promotion which can be performed is quite diverse. One form of promotion that is featured in this article is the promotion of management time that can be easily done by anyone.

Promotional gifts are a form of promotion by giving something like a gift to consumers. Promotional gifts are an important component in promoting a brand. There are many kinds of objects that can be used as promotional gifts or souvenirs, such as: mugs, pens, t-shirts, key chains, etc., all of which can be identified or personalized with a brand, logo, or motto of your company.

These efforts can build familiarity and trust with your consumers or customers. Providing that you do will be remembered, the more memorable gifts given, the more ingrained in the minds of consumers.

Unwittingly there will be a time when consumers need a product that is related to the object, then the brand which is the most impression is the one that appears in their minds. Well this is the role of ‘brand familiarity’ to give influence about the selection and purchase decisions of consumers when the time comes.